Next Level Booth Inspo: Harnessing the Power of Giant Games at Trade Shows

July 9, 2023

Trade shows can sometimes feel like a marathon of handshakes, business cards, and product demos. To truly stand out, exhibitors are thinking outside the booth, turning to an unexpected ally: colossal arcade games. Not only are these nostalgic games a big hit in terms of fun but also in bolstering engagement and brand awareness. Let’s joystick our way through five games that are leveling up the trade show experience.

 

Roll-a-Ball Racing: The Fast Track to Engagement

Roll-a-Ball Racing | Experience by Interactive Entertainment Group
Roll-a-Ball Racing | Experience by Interactive Entertainment Group

Place your bets on Roll-a-Ball Racing if you’re looking to stir up some friendly competition and get the crowd buzzing. By tying this galloping good time into product demos or info sessions, your brand becomes the Derby of the trade show, offering unforgettable moments of excitement. Remember, in the world of brand awareness, it’s always a winning bet to play the fun card.

 

Zoltar: Unveiling the Future and Boosting Engagement

Zoltar | Experience by Interactive Entertainment Group
Zoltar | Experience by Interactive Entertainment Group

Enter Zoltar, the mystical, fortune-telling machine that’s about to add a dash of intrigue to your trade show booth. With his sparkling eyes and promises of divining the future, Zoltar is a surefire crowd-puller. Attendees, tempted by the novelty and a sneak peek into their destiny, won’t be able to resist a visit. As they collect their personalized fortune slips, you can seize the opportunity to chat about how your brand fits into their future. After all, who said business predictions couldn’t be a bit of fun?

 

Zap-a-Mole: Hammering Home Engagement

The cheeky Zap-a-Mole game is a surefire hit (literally) among attendees. This larger-than-life version of the arcade classic stirs up excitement and invites participants to demonstrate their speed and agility. As they’re busy zapping moles, you have the perfect opportunity to zap them with a quick convo about your brand, some handy literature, or a business card. Who said moles aren’t good for anything?

 

Giant Tetris: Taking Fun to New Heights

Giant Tetris | Experience by Interactive Entertainment Group
Giant Tetris | Experience by Interactive Entertainment Group

Why settle for basic when you can go epic? Giant Tetris is that kid favorite all grown up and ready to wow your trade show audience. Its massive presence and visual appeal are irresistible invitations for attendees to dust off their tile-matching skills. And while they’re having a blast, you’re associating your brand with a memorable, enjoyable experience. Tetris: the ultimate ice-breaker in colorful, interlocking blocks.

 

Giant Pac-Man Battle: Power-Pelleting Your Way to Teamwork

Giant Pac-Man Battle | Experience by Interactive Entertainment Group
Giant Pac-Man Battle | Experience by Interactive Entertainment Group

Brace for some serious nostalgia with the Giant Pac-Man Battle. This big version of the iconic game is not just about gobbling up points; it’s about fostering cooperation and teamwork. It’s a hands-on metaphor for the business world, making it a conversation starter about your brand’s values. Plus, it’s Pac-Man. Enough said.

 

Prize Crane: Lifting Spirits and Brand Visibility

Prize Crane | Experience by Interactive Entertainment Group
Prize Crane | Experience by Interactive Entertainment Group

The Prize Crane is more than just a throwback to the giddy joy of childhood arcade victories. It’s a smart way to sweeten your brand appeal. Customize the crane’s prizes with your branded merchandise, and watch the anticipation and joy on attendees’ faces as they try to snatch them up. It’s your brand’s hands-on way to say, “Step right up and win a memory!”

 

In the world of trade shows, making a memorable impression can feel like a game of its own. But by using giant arcade games as part of your strategy, you’re not just playing around—you’re winning at creating lasting, authentic connections with attendees.

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