Are you ready for some football? Interactive Entertainment Group & Macy’s kick off Super Bowl week in New York City at Macy’s Herald Square. A photo booth promotion with cheerleaders and football players were given out to customers to kick off the festivities.
5 Sports Marketing Ideas to Drive Fan Engagement
Everyone knows a team is only as strong as the fans in its stadium. Keep reading for a variety of elements to create a fan zone that boosts game attendance and …