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From industry trends to product launches, check out our blog for some serious event inspiration.

03/04/2024

Striking a Chord: Our #ExhibitorLIVE Nashville Recap

At this year’s EXHIBITORLIVE, the leading conference for trade show and corporate event marketers, we set out to redefine the event experience. Our mission was clear: to demonstrate how companies
Prize Crane | Experience by Interactive Entertainment Group
03/27/2024

Stitching Style and Spirit: How ROMWE’s Pop-Up at FAMU Became the Ultimate Fashion Connection

Last weekend, Florida A&M University was buzzing with more than the usual student activity. An extraordinary pop-up experience orchestrated by ROMWE, a leading …
Giant Human Claw Machine | Experience by Interactive Entertainment Group
03/26/2024

Breaking Traditions: The Ultimate Guide to an Unconventional Grad Bash for Gen Z

In an era where being unique is celebrated more than ever, the conventional graduation bash playbook feels a bit, well, outdated. It’s time to toss the cap on…
Cash Cube | Experience by Interactive Entertainment Group
03/25/2024

VaynerMedia’s Creative Play: Powering Fanatics Sportsbook’s Fan Experience

In the heart of the bustling city on the 14th, Fanatics Sportsbook transformed Five Iron Golf into an electrifying epicenter of sports celebration, far surpassi…
Giant Operation | Experience by Interactive Entertainment Group
03/22/2024

3M’s Playful Blend of Nostalgia and Education at AORN Expo 2024

At the AORN Global Surgical Conference & Expo 2024, hosted in Nashville’s Music City Center, attendees were treated to an exceptional showcase of industry innov…
Automated Popcorn Vending Machine | Experience by Interactive Entertainment Group
03/22/2024

A POP of Genius: How Interlace Health is Changing the Healthcare Game

Interlace Health, a trailblazer in providing scalable and cost-effective e-form and e-signature solutions for healthcare, ingeniously tied their “People Over Pa…
Wipe Out | Experience by Interactive Entertainment Group
03/20/2024

Dive Into Spring Fest: The Ultimate Plunge into Fun

As we shake off the winter chills and the first blooms of spring begin to peek through, the anticipation for Spring Fest grows. Now, if you’re reading this, cha…
Giant Mini Golf Course | Photo Credit: Interactive Entertainment Group
03/12/2024

Swing Into Spring With 5 Outdoor Corporate Event Ideas

Spring is nearly here, and what better way to swing into the season than with an outdoor event? As the weather gets warmer and the days get longer, your team wi…
Zap-a-Mole | Experience by Interactive Entertainment Group
03/12/2024

Connecting Through Play: Kuehne+Nagel’s Brand Story Comes Alive at TPM 24

In the ever-evolving world of transportation and logistics, industry professionals annually convene at the Trans-Pacific Maritime (TPM) Conference, the premier …
Batting Cage | Experience by Interactive Entertainment Group
03/12/2024

Batter Up for Brilliance: Kapture Vision’s Grand Slam with Dentive’s Event

In the corporate world, the arrival of spring is more than just a change in the weather; it’s an opportunity for rejuvenation, to breathe new life into partners…
Flash Floor | Experience by Interactive Entertainment Group
03/12/2024

6 NEW Tech-Inspired Experiences Dominating 2024

Discover the 5 tech-inspired experiences set to redefine corporate events in 2024, blending innovation with engagement to elevate brand interactions. From inter…
Zap-a-Mole | Experience by Interactive Entertainment Group
03/12/2024

Bespoke Brilliance: 6 Custom Experiences from 2024 that Captivate and Connect

In the ever-evolving landscape of corporate events and brand activations, 2024 has seen an unprecedented rise in the demand for custom experiences. These tailor…
Augmented Reality Climbing Wall | Experience by Interactive Entertainment Group
03/11/2024

Scaling New Heights: Energizing Rutgers University’s MARK Conference

February 24, 2024, was not just another day at Rutgers University. It was the day the MARK Conference transformed the Livingston Student Center into a crucible …
Soundproof Listening Booth | Experience by Interactive Entertainment Group
03/11/2024

Caterpillar at DistribuTECH: Bridging the Gap in the Energy Transition Journey

In the bustling heart of the Orange County Convention Center, during the highly anticipated DistribuTECH 2024 (February 26-29), one booth stood out from the res…
Speed of Light | Experience by Interactive Entertainment Group
03/08/2024

Lightning Learners: How Creatacor and Varsity Tutors Electrified the AASA Conference with Speed and Smarts

In the dynamic setting of the San Diego Convention Center, amidst a gathering of educational pioneers at the 2024 AASA National Conference on Education, the Var…
Skiing Simulator | Experience by Interactive Entertainment Group
03/08/2024

Chilling Success: Jane Street’s Cool Approach to Team Building

Jane Street stands out in the fast-paced financial industry not only for its trading acumen but also for its vibrant culture. This firm thrives on collaboration…
Branded Beverages | Experience by Interactive Entertainment Group
03/08/2024

Brewing Buzz: How Custom Beverages Stirred Success at the Love & Wellness Fair

Transforming a standard event into a memorable experience is an art form, one that Interactive Entertainment Group has mastered over the years. A prime example …
Pepsico Custom Inflatable Activation | Experience by Interactive Entertainment Group
03/08/2024

Pepsi’s Custom Taste of Super Bowl Activation

In a vibrant collaboration between Interactive Entertainment Group and New Creatures, we brought to life a dynamic inflatable pop-up event for PepsiCo, setting …
Spring 2024 Sports Experiences by Interactive Entertainment Group
03/06/2024

Spring’s Event Playbook: Capitalizing on the Sports Calendar

As we gear up for a season where every play counts, it’s time to draft the spirit of competition into your event strategy. Imagine transforming your corporate g…
#NACALive2024 | Experiences by Interactive Entertainment Group
02/29/2024

#NACALive2024: Where Technology Meets Tradition in Campus Entertainment

his year, Interactive Entertainment Group decided to level up, transforming our presence into an epicenter of joy, creativity, and, dare we say, a little bit of…
Flight Motion Simulator | Experience by Interactive Entertainment Group
02/22/2024

Skyward Bound: Charting New Territories with Ingram Micro’s Copilot

At Ingram Micro’s Buffalo campus, a remarkable transformation took place—a Copilot themed floor day that not only showcased the powerful partnership between I…
Urban Hoops | Experience by Interactive Entertainment Group
02/21/2024

Recapping J.B. Hunt’s Kickoff Celebration

In the corporate world, kickoff events are not just meetings; they are a celebration of what’s to come, an acknowledgment of past successes, and a powerful way …
Real Sports Arena | Experience by Interactive Entertainment Group
02/21/2024

Boosting Team Spirit at North Highland with the Real Sports Arena

When North Highland, a renowned global management consulting firm, sought an innovative way to enhance team dynamics, Interactive Entertainment Group delivered …
Surfing Simulator | Experience by Interactive Entertainment Group
02/21/2024

Where Fun Meets Finance: How D. E. Shaw & Co. Makes Investment Exciting

In the world of corporate team-building, D. E. Shaw & Co., a global titan in investment and technology development, consistently breaks the mold with its invent…
Winter Olympics: Curling Track | Experience by Interactive Entertainment Group
02/21/2024

Team-Building on Thin Ice: Tenable’s Winter Olympics

In a season marked by fresh starts and exhilarating discoveries, Tenable, a paragon in the cybersecurity domain, collaborated with Eight One Events and our very…