When Freeman, a global leader in brand experience and event production, partnered with us to enhance their client’s eXpcon Welcome Reception 2025, the goal was to blend innovation, place, and personality. Hosted at the Miami Beach Convention Center, the event united thousands of eXp Realty agents for a week of learning, networking, and celebration—kicking off with a welcome reception that needed to match the energy of both the brand and the city.
The Experience
Our AI Photo Booth, built into a sleek mirrored interface, offered guests an experience that felt as effortless as it was transformative. Guided by a custom user journey, attendees simply posed for a photo. From there, AI technology took over—seamlessly rendering each guest into a Miami-inspired digital scene of glowing neon lights and swaying palm trees.
The magic was in the details. A virtual “FOR SALE” sign appeared in each guest’s hand—an AI-generated nod to eXp’s real estate roots. Their look was completed with a digital event badge and a bold “eXpcon Miami” neon overlay, turning every output into a personalized, shareable piece of branded art.
The Takeaway
What began as a simple photo became an immersive brand statement—where technology met storytelling and every attendee became part of the scene. For Freeman and eXp Realty, the AI Photo Booth transformed a reception into a launchpad for engagement, proving that when digital design meets destination energy, the result is picture-perfect.
Freeman is a global leader in brand experience and event production, known for transforming creative concepts into immersive realities. Their expertise spans strategy, design, and technology—helping brands connect with audiences through experiences that inspire, engage, and endure.
eXp Realty is one of the fastest-growing, cloud-based real estate brokerages in the world. Built on innovation and collaboration, eXp empowers agents through cutting-edge technology, virtual communities, and a people-first culture that’s redefining what it means to buy, sell, and build in real estate.
