At EXHIBITORLIVE 2026 in Tampa Bay, the focus was clear: smarter booths, stronger engagement, and measurable results. The show brings together exhibitors, agencies, and event marketers all looking for the same thing—ways to stand out on a crowded floor without overcomplicating the experience.
We approached it the same way we advise our clients. Keep it intentional. Keep it interactive. Make every square foot work harder. Inside our 20′ x 20′ booth, we built a space designed to do exactly that—pull people in, keep them engaged, and turn that engagement into something tangible.
Every Win Is a Big Dill
We led with Pickle Play, our interactive pickleball simulator, fully customized to reflect our brand inside and out. The exterior wrap immediately caught attention, while the in-game graphics extended that branding into the experience itself, placing players on a fully branded pickleball court.
Before starting the experience, attendees could choose between two game modes. The first was a single-player target challenge focused on accuracy and speed. The second shifted into a two-player darts-style game, where each participant aimed at their own digital board, alternating turns in a competitive rhythm that naturally drew a crowd.
It was quick to understand, easy to join, and competitive enough to keep people coming back. That combination is what drives consistent booth traffic—not just a momentary stop, but sustained movement.
Launching Reflex Battle
Alongside Pickle Play, we introduced a new experience at the show: Reflex Battle.
This two-player reflex challenge placed competitors on opposite sides of the unit, one aligned with green targets and the other with red. As buttons lit up, players raced to hit them before their opponent. If one player reacted faster, the opportunity disappeared for the other, creating a constant push and pull throughout the game.
Above the playing field, a visible scoring display shifted in real time, growing in one color or the other depending on who was winning. In closely matched rounds, the score would swing back and forth, extending gameplay and building tension that spectators could follow from a distance.
Wrapped in our signature purple with Experiential Exhibits, Exceptionally Easy, the unit wasn’t just a launch. It was a live demonstration of how competitive gameplay builds energy on the floor.
Every Lead Is a Big Dill
To tie it all together, we brought in our Experiential Vending Machine—fully customized and fully aligned with the theme.
Branded with Every Lead is a Big Dill, it turned giveaways into an interactive exchange. Attendees entered their information through a customizable interface before triggering the prize experience, showing exactly how exhibitors can collect valuable data without disrupting the flow.
The prizes leaned into the moment—anti-stress pickles, “pickle baller” shirts, Dunkin’ gift cards, and a sweepstakes entry for Bose headphones tied to social engagement. It wasn’t just about what people took. It was about what exhibitors could gain in return.
