Driving Campus Engagement at NACALive 2022

February 23, 2022


Screen%20Shot%202022 02 23%20at%203.39.40%20PM by Interactive Entertainment Group, Inc.

We had way too much fun reliving our college days while exhibiting at last week’s NACALive convention in Kansas City, where students traveled across the country to spark inspiration for their campus events. From friendly competition with our Urban Hoops to a swag overload with our branded Prize Crane, our booth gave students a small glimpse of experiences that can drive student engagement on their campus. Swag in the prize claw included Dunkin gift cards, “stress” basketballs, cheeky luggage tags and even a $250 jackpot. After interacting with our products, we had students think about what “my campus brings me.” After writing a response on a transparent sticker, students each contributed to our giant LED Signing Wall, which also doubled as an Instagrammable backdrop. From new friends to Fried Chicken Thursdays, responses on the wall helped students far and wide establish a sense of community. While we couldn’t fit all our top experiences at our booth, we highlighted interactive games like our Ultimate Sports Arena, social media tie-ins like our Selfie Hashtag Photo Booth, customized eats like our Branded Beverages and swag experiences like our Vendgage: Experiential Vending Machine.

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