When your event spans continents, time zones, and departments, you need more than just a screen to bring people together—you need something that feels as big as the moment. So when Factory 360 was tasked with adding a layer of immersion to the All-Amazon Global Meeting March 2025, they tapped us to bring a little AI-powered magic to the mix.
Enter the AI Photo Booth, our interactive experience that lets attendees see themselves in a whole new light—or filter. In Seattle, the host city for one of Amazon’s many global watch parties, we helped Factory 360 elevate the vibe with a photo activation that delivered bold, branded keepsakes while doubling as a visual expression of the event’s energy.
From IRL to Illustrated
Attendees could pose for a photo, then choose their transformation:
Comic Book Art
Pop Art Portrait
Superhero Mode
Each image was AI-generated on the spot, complete with a custom footer and event-branded border, so every digital memento was unmistakably All-Amazon 2025. Think less “corporate headshot,” more “issue #1 of your origin story.”
A Picture Is Worth a Few Thousand Likes
The experience wasn’t just about taking photos—it was about creating shareable moments. Amazon team members walked away with instantly downloadable keepsakes, ready for social sharing or internal bragging rights. And let’s be honest: who wouldn’t want to see their manager as a cape-wearing comic book icon?
Thanks for Joining the Watch Party, Seattle
As the screens lit up with keynotes and strategy, our AI Photo Booth gave attendees something a little different—a moment of play, creativity, and connection. Thanks to Factory 360 for bringing us into the mix, and to the Seattle crowd for striking a pose.
We hope you enjoyed your photo. Now go save the world—or at least your inbox.
Factory 360 is an experiential marketing agency that transforms ideas into immersive brand moments. From large-scale activations to pop-up experiences, they specialize in connecting brands with people in ways that are memorable, measurable, and made to move the needle.
The All-Amazon Global Meeting March 2025 brought together employees from around the world for a unified moment of connection, innovation, and future-forward thinking. With live watch parties hosted in cities across the globe, including Seattle, the event served as a pulse check on Amazon’s mission, milestones, and what’s next.
