Event Blog

17 Jun 2022
Hundreds of nature lovers flocked to Brown's Island in Richmond, VA, for last month’s Dominion Energy Riverrock Festival. From outdoor activities like yoga and trail runs to pop-up activations from some of the country’s premier wellness brands, the festival offered attendees a plethora of ways to experience the city’s rich outdoor scene.  
16 Jun 2022
When it comes to conferences, it’s no secret that attendee engagement is the key to success. But getting attendees to interact within your exhibits and sessions is easier said than done. While the very nature of these get-togethers may not be enthralling, there are plenty of ways to inject some personality into the setting. From custom gaming to nostalgic elements, keep reading for four cheeky ways to get attendees to experience your conference in a fun and unexpected way. 
16 Jun 2022
Festival season is finally here! And while attendees come for the performances, sponsorship activations have become a substantial component of the overall event. Wondering what makes these activations so successful? Rather than traditional advertising, these sponsorships give brands a unique opportunity to engage with consumers on a deeper level, making them subconsciously more inclined to make a purchase.  
14 Jun 2022
Nearly 14,000 medical professionals made their way to ATS 2022, The American Thoracic Society’s annual conference designed to showcase the field’s latest advances and spark collaborations.
14 Jun 2022
Nike has expanded its influence beyond the physical realm and into the metaverse with Nikeland, a bespoke world inspired by the brand’s global headquarters.
08 Jun 2022
Looking to ace your next summer outing? With the U.S. Open just a few months away, why not incorporate some tennis into your team event?   While we may not all possess the skills of Nadal or Federer, you don't need to be a pro to partake in some tennis-inspired fun. From an immersive tennis simulator to LED ping pong, keep reading for the ultimate tennis event inspiration.    
07 Jun 2022
First off, #HappyPride! Here in 2022, Pride is often seen as a colorful holiday celebrating the LGBTQ+ community. While this may be true at the surface, it is important to understand the dark past of the holiday's origins.  
03 Jun 2022
Nearly eight thousand NFT holders made their way to the Twin Cities last month for “VeeCon” — a four-day conference hosted at U.S. Bank Stadium in Minneapolis. 


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